TESTIMONIALS

“My Style Statement has led me to think of many things about my life, the decisions I’ve made for good or ill, and my relationships. I can see when I’ve been true to myself everything is better. Now that I have a concise description of “me,” I can be my true self more consistently in all aspects of my life. Thank you.”
- Heather, Cosmopolitan Treasure, Management Consultant, Toronto

“The ability to say to myself “Genuine Dynamic”…is incredible! Does it go away? … this has been a bizarrely clarifying and energizing experience. I believe that the process of finding a real Style Statement is a process that carries with it the same kind of guarantee held in sensible eating and sensible exercise..there’s something about the process designed by Carrie and Danielle that has the same level of predictability in the human psyche…There’s something in the Style Statement that’s a whole lot more universally human in some way than any of the zillions of design books, self help books, personal fashion books, or personality quizzes I’ve seen. There are lots to choose from. This one’s different.”
- Stephanie, Genuine Dynamic

“You guys are like missionaries for self expression. My Style Statement gives me a better sense of how I can balance the different elements of my aesthetic, and how I can express the different facets of myself in a way that feels both authentic and unique. I really feel unleashed to express my style boldly.”
- Yasmina, Contemporary Exotic, Portfolio Manager, New York

“You have really done a lot of hard analysis, and just as importantly, soft and interpretive work. All in all, you have designed and practice a fascinating and creative science.”
- Susan, Elegant Mystique, Lawyer, Toronto

“The most unexpected aspect of my Style Statement has been the way it has shifted my focus from “what’s beautiful” to “what’s me.” I no longer get distracted by things that look great but don’t fit with my sense of self.”
- Lauren, Timeless Craft, Web Designer, Vancouver

“It has already had a significant impact on how I view myself and relate to both people and things. A subtle effect but profound. It is also proving to be a very useful tool in assessing choices. The whole 80/20 thing resonated deeply with me, in terms of having the balance wrong. Too much culture not enough elegance. So I’m working on that….”
- Georgia, Elegant Culture, Lawyer/Activist, Hutt, New Zealand

“I am growing and living in way that delights all aspects of my true self. It feels lovely and empowering to put a name to, embrace and celebrate a completely unique and vital essence of me.”
- Joan, Genteel Vitality, Nurse, Vancouver

“I am just in awe of this and of the clarity and direction that my Style Statement has given me. I am eternally grateful.”
- Rhonda, Cultivated Vitality, Ottawa

“My Style Statement makes decisions about difficult things incredibly easy. And guess what? Everything I own and love fits my Style Statement…and everything I own and don’t like doesn’t. Like having a personal advisor, it has saved me time and money.”
- Andrew, Designed Ease, Film Maker, Vancouver

“In all my decisions, whether what to wear, or important business ideas, I now ask: is that Innovative Feminine? Incorporating my personal brand into everything gives me confidence!”
- Melody, Innovative Feminine, Founder of The CraveParty, Seattle

“I have a wonderful life, but I have always felt that I have not been living up to my fullest potential and short change myself and others around me by being slightly out of focus. My Style Statement…Traditional Current…suddenly put my lens into focus on all levels. Traditional. Of course! My heart lives for family, for heritage, for God. I feel most at home when I am at home. I cling to my Italian heritage because it is part of my identity and my way of loving my father who just died. I look best in a classic red Sofia Loren type dress with 1950s peek a boo pumps, and sassy red lipstick. I am attracted to traditional men who have modern sensibilities….I feel more authentic than I ever have.”

- Lucia, Traditional Current, Playwright/Actor, Vancouver

“I liken a Style Statement to being reacquainted with a long lost friend. It seems foreign at first, a little unnatural, yet there is something so familiar and strangely comforting. I am now reacquainted with my old self—my confident and fun loving self—I am back!”
- Katharine, Elegant Affinity, Executive, Vancouver

“My Style Statement has given me confidence in my personal style and taste and helped me move forward in redesigning my business plan and redecorating my live-work space. No two words have ever been so powerfully and wonderfully effective!”
- Sheila, Cultivated Story, Researcher/Writer, Vancouver

“I have found my voice, style, power and grace all over again….It has truly begun to change my life in a wonderful and magical way….Perhaps you have given me the tools to open myself to the world of possibilities or…I have reclaimed my confidence which for one reason or another had lost its luster.”
- Rebecca, Elegant Invitation, Event Planner, Connecticut

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“I am writing every day to try to get myself sorted out, back to who I am authentically…don’t know where this journey will take me, but I feel a greater sense of direction.”
- Joanna, Cultivated Beauty, Realtor/Artist, Gananoque, Ontario

“Owning my own Style Statement, Sophisticated Fresh, has helped make me more comfortable in my own skin. As an interior designer, projecting confidence in my decisions is integral to my ability to communicate with and gain the trust and respect of my clients. Previously, I put too much emphasis on getting people to like me. Changing my focus to Sophisticated Fresh meant quieting my insecurities and the part of my brain that suspected opinions contrary to my own were automatically more valid. Now I listen to the voice that tells me it’s my job to have a strong opinion based on my education, experience and instinct. The end result is that I am increasingly centered and precise in my work and life. I aim to approach all situations with a grace and integrity true to the values I associate with my Style Statement.”
- Tanya, Sophisticated Fresh, Interior Designer, Vancouver

“I have a newfound sense of confidence, and have become more straightforward and honest in my dealings with family and friends. I have less confusion about what works for me and what doesn’t, and I have renewed energy to take what does work for me, and make it even better, on a healthier body. I can’t say enough positive things about this experience, and the power it has to cut through all of the internal dialogue and outside noise that we have to sift through every day.”
- Tamara, Natural Majestic, Entrepreneur, Vancouver

“My Style Statement helps in steering me toward my true self.”
- Belinda, Timeless Radiant, Folk Singer, Vancouver

“With my Style Statement in mind I bought new clothes and the difference was amazing. My creative energy is stronger than I have felt in years. My Style Statement makes me believe in myself again.”
- Debra, Refined Glowing, Oakville, Ontario

“Sort of like astute psychoanalysis, Style Statement makes concrete, useful, and practical all the ideas and urges that simmer at the base of your personality. Having dissected what is most important to me and mapped it out, I feel straight as an arrow with my decision-making.”
- Kim, Structured Magic, Photographer, Vancouver

“I feel such an incredible connection with my Style Statement; it just seems to fit and is a perfect compass for me.”
- Glenda, Tailored Presence, Style consultant, North Vancouver

“At first I was a sceptic, but each time I think of my Style Statement, and how it actually plays out in my life—even without my conscious effort, I just smile.”

- Donald, Genuine Legacy, Engineer/Lawyer, Washington, DC

“Discovering my Style Statement ignited my spirit and realigned my essence to my calling. I LOVED IT! And it refreshed my business focus where today…I’ve created more action than in the past month!”
- Tamra, Timeless Sacred, Life Coach, Seattle

“It is so amazing how the words resonate with me…in everything I do. I now have these words that guide me in decisions (am I supporting the sensual self? for instance), is this the refined choice (or the trendy, cheaper version)? This is going to free up time and space in my life and I then can concentrate on volunteering or contributing in the community. Living our life freely and authentically is really a gift. Feeling confident about my choices will be sooooo nice!”
- Gloria, Refined Sensual, Mother, Port Hope, Ontario

“I feel so clear about who I am and where that can take me! I am doing a collage just for my Style Statement this weekend!”
- Tracy, Natural Radiance, Geologist, Vancouver

“I feel much less inclined to compare myself to other people and more inclined to just be who I am in my Classic Gracious way. And, I really think it represents my being, not just my image. When I think about how I operate in the world and within relationships, I feel that I am Classic Gracious. The process opened me up to some new possibilities.”

- Cathy, Classic Gracious, Social Worker, Calgary

“My Style Statement has had way more of an impact than I had predicted. It has really changed the way I think about my fashion and what it says about me. You could say it has even caused a bit of a style revolution for me. So thank you, thank you, thank you. It’s like you have trained my eye—brought it into focus—to see exactly what I am looking for regarding fashion.”
- Anne-Marie, Feminine Dramatic, University Student, London, Ontario

“The process of discovery was enlightening; ostensibly simple questions that reach to the core of who we are, what we are drawn to, and choices we make because of our style. And then, two words that say it all. Style Statements are a fabulous and unique entry-point tool for succinctly communicating ourselves to others.”
- Tiffany, Contemporary Buddhist, Web Designer, Petaluma, California

“I put my Style Statement to the test. In both evaluating the things around my house that I love and out there in the world of “stuff” and images, and it’s true. The things that really feel “like me” or “just right” can be described as Refined Precious. You’re talented and inspiring.”
- Emira, Refined Precious, Web Designer, Vancouver

“When I revealed my Style Statement to my husband, he smiled broadly and said, “That’s so you.” My family and friends reacted in a similar way, proving that those two words do reflect my authentic style. My Style Statement is humbling and empowering, and helps me feel greater confidence.”

- Maureen, Graceful Radiant, Mother of three, Guelph, Ontario

“I’m kind of speechless when I think of those words to describe myself. Those two words just stand on their own and speak for themselves. Very worth it.”
- Nikki, Timeless Beauty, Portland, Oregon

“Wow! A profound message and continuing inner dialogue that is very powerful yet still so amazingly subtle! The seeds of the two simple words are taking root in many aspects of my world. With time at a premium I am finding the Style Statement helps manage how, where and with whom I choose to spend time as opposed to being diverted with what I thought “shouldn’t be missed.” I understand better why I wasn’t getting to or finishing some things and am now working towards completing them. It’s added another piece of peace in my heart.”
- Jodi, Graceful Composed, Registered Nutritionist, Markham, Ontario

“Two simple words, cryptic even, they bear the code of all the possibilities of me….”
- Tina, Cultured Sensuous, Boutique Owner, Vancouver

“This Style Statement validates exactly who I am. So, this one is to you ladies, for creating such a brilliant peace of art! You’ve created the future for those who have lost themselves or who are afraid to display exactly who they are—this allows them to be…just who they thought they were!”
- Leisa, Contemporary Flourish, Charity Program Coordinator, Markham, Ontario

“It’s been fun over the past few days noticing how my Style Statement manifests itself in my home, my clothing, my classroom and daily routine. There are several areas that have too much adventure or not enough, or not enough graceful and they are also the areas with which I’m less happy. How interesting….”
- Michelle, Graceful Adventure, Lawyer, Mississauga, Ontario

“I can’t tell you enough about how much my Style Statement has meant to me! I continue to use it in so many ways. I am enjoying living with my Genuine Sensual self. My Style Statement helps me focus in on so many areas of my life.”
- Jane, Genuine Sensual, Retired Special Educator, New Rochelle, New York

“I can already feel what a huge impact this work is going to have. Very exciting. I am truly delighted.”
- Caroline, Creative Refinement, Life Coach, Los Angeles

“Graceful Invitation, was both an exciting yet sometimes painful discovery for me….Instead of looking after everyone else, I am starting to invite myself into life. I must admit trying new things is sometimes scary….Today, I have invited myself to achieve my goal of health and wellness. I feel more deserving and putting myself first makes me feel more graceful, my true self. My husband has observed a calmer Catherine and this has strengthened our relationship. I am slowly…asking for what makes me happy. He’s thrilled that I am inviting him in! I had forgotten what a wonderful man I had married!…I feel that my authentic self is emerging at the age of 54, clearly never too late! Graceful Invitation will be a lifelong journey for me and I am ever so grateful….”
- Catherine, Graceful Invitation, Charity Coordinator, Toronto

“I already feel stirrings of the influence this is going to have on my life.”
- Kathleen, Timeless Discovery, Stay-at-home Mom, New York

“I am already deep in thought and recognizing what I need to do and what I have already done without knowing it. I feel a huge value to my Statement, a resonance with my heart, and am inspired to start using it.”
- Kaytlyn, Simple Treasure, Web Designer, Bellevue, Washington

“Constructive Graceful…What a powerful experience. Constructive—I got that—analytical, organized, always constructing, linear and focused. But Graceful? Where did that come from? It came from me—it’s been within me all along. Now that I know it consciously I have more power to succeed in my dreams, goals and desires. Graceful is my creative edge, my differentiator, the thing that sets me apart and now that I know it, it informs my decisions, my life, my relationships and how I handle everything. Make the world a better place by knowing who you are first and how you can contribute—this is what I tell my clients, and this is what I’ve learned from Carrie & Danielle.”
- Romana, Constructive Graceful, Branding Strategist, New York

“My Style Statement…helps me stay focused; it keeps my warp and weft in line and lets the real me shine through, in all my glorious colors and textures;…made choosing new dinnerware a snap;…helps me decide what my priorities are, helping me to live a more balanced life and therefore be a better mom, wife and friend;…even helps me run my business more smoothly.

My Style Statement is both my anchor that holds me close to my authentic self and my star that I reach for in my dreams.”
- Lee-Anne, Cultured Designing, Diversity Trainer, Vancouver

“STYLE STATEMENTS ROCK! All my life I have felt like second place. After experiencing Style Statement…, I knew that life could change. I also knew that I was the only one who could change it….I stopped letting other people tell me that what made my spirit sing didn’t count. I said to myself, start doing what makes you happy and the rest will fall into step….”
- Martha, Comfortable Creative, Crafter, Dallas

“My Style Statement helped me reconnect to the power and passions that live inside Traditional Feminine vs. the negative stereotypes I was perpetuating. Knowing my Style Statement and striving to apply it to all areas of my life is definitely helping me reclaim my authentic self and tap into the wellspring of happiness that is our birthright.”
- Michelle, Traditional Feminine, Business Advisor and Mom, Vancouver

“My Style Statement is Sophisticated Connection. Sure enough, that’s what I do in my work, that’s how I give gifts, that’s how I engage with my friends—it’s all about connections for me that are meaningful. What the Style Statement process did for me was create a filter to ensure all parts of my life are aligned with who I really am. This helps me be authentic in everything I do! I love it!”

- Gregg Brown, Cultivated Connection, Corporate Trainer, Toronto

“Style Statement helped me connect the dots. I recognized—and embraced—my enjoyment of items around me with a history….But in many ways I live my life in an entirely modern way. I run a business, raise my kids and am willing to try any solution, regardless of its provenance. Mostly, I strive to live in the present, and give my time in the moment. I’m not always successful in this, but the goal shines before me, with my Style Statement as a touchstone.”
- Erin, Traditional Present, Entrepreneur and Mom, Vancouver

Style Statements

We have worked with over nearly eight hundred Style Statement clients. Each of them looking for something…clarity, assurance, some “me time”.

“It’s my birthday and I want to reinvent myself this year.”
“I’m an at-home mom and I forget who I am…was…want to be.”

“I am about to re-brand my business and design a new website.”

We hear about cravings, and criticisms, and very specific wishes. We listen for the longing. We pay very close attention to when voices light up or fade away. We have become particularly expert at what women want. There are plenty of hearty laughs, and some misty eyes. “No one’s ever asked me that before.” We hear that a lot.

One of the sweet moments that we now experience every day is when a reader of the Style Statement book emails us to let us know their two words. It’s our deep delight to hear that so many women and men are naming their truth and letting it shine. Full circle inspiration.