Why Joe Fresh is my new best friend

Carrie and Karryn in their Joe Fresh tops! Carrie lives in this tunic and Karryn wears Joe nearly every day. We’re big fans. “Joe? Who’s Joe,” you ask?
He’s our new best friend.
He’s what Club Monaco and The Great Canadian Superstore have in common. Joseph Mimran is the wizard behind the The Joe Fresh Clothing Line.
Mimran wants everyone to have access to good fashion. Twenty percent of my wardrobe is Joe Fresh. I love it! It’s affordable, stylish, and Canadian, eh!
Karryn is another Joe devotee. She says, “Once you get past the weirdness of buying clothes with oranges and laundry detergent, it’s fantastic. In a way, it’s like the old world market, where everything you could possibly need is in one place.”
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